First Impressions Matter: How to Onboard Your Cannabis Team Like a Pro
October 14th, 2024
5 min read
By Clarke Lyons
The cannabis industry is booming, and finding good talent can feel like finding the perfect strain—rare, but once you’ve got it, you don’t want to let it go. So what happens when you bring on that new budtender or compliance specialist, and they’re not exactly vibing with your operation? It’s like sparking up a joint only to find out it’s stale.
The onboarding process is your chance to make sure that doesn’t happen.
In an industry as fast-paced (and, let’s be honest, chaotic) as cannabis, first impressions aren’t just important—they’re everything.
When someone walks through your door on day one, you’re setting the tone for how they’re going to feel about their new job, your company, and whether they see themselves staying long enough to watch your business grow.
So, how do you onboard like a pro? Let’s break it down.
Day One Should Feel Like a Welcome Party, Not a Lecture Hall
You know that scene in The Devil Wears Prada where Anne Hathaway’s character walks into the office, and it’s pure chaos? Don’t do that.
The first day at a new job can be overwhelming, especially in an industry where compliance is king and cash is still the go-to payment method.
Instead, make your new hire’s first day feel more like they’ve been invited to join a community than a crash course in cannabis regulation.
Think about it: what would you want? Probably a warm welcome, a tour that doesn’t feel rushed, and maybe even some free merch (hey, swag never hurts). Introduce them to the team, give them a rundown of the shop’s vibe, and let them ease into the company culture.
You’re not just onboarding an employee—you’re welcoming a new member to your cannabis family.
Education, But Make It Interesting
Okay, we all know the cannabis industry is a compliance minefield. Between IRS 280E, cash management, and ever-changing state laws, your new hire is going to need some serious training.
But here’s the thing: no one wants to sit through an 8-hour PowerPoint presentation on day one. That’s a surefire way to turn excitement into dread.
Instead, make education engaging. Break it up into bite-sized pieces. Use interactive tools (gamify it if you can) and show real-world examples that apply to their role.
If they’re a budtender, get them hands-on with product knowledge ASAP. If they’re on the compliance side, walk them through the day-to-day operations so they can see how regulations fit into the workflow.
Learning should feel like an extension of the cannabis culture—laid-back, informative, and practical.
Set Expectations, But Make It Chill
No one likes being left in the dark about their role, but let’s be honest: the cannabis industry is a little unpredictable.
Still, your new hire needs to know what’s expected of them. Whether they’re trimming plants, managing the POS, or handling HR, give them a clear understanding of their responsibilities—without making it sound like they’re signing up for boot camp.
Set weekly or monthly check-ins to make sure they’re getting the support they need, and create an open-door policy where they feel comfortable asking questions. Just like your plants need attention to thrive, so do your employees.
Nurture them with clear guidance and feedback, but don’t overdo it. Think of it like this: the more supported they feel, the better they’ll perform—and the less likely they are to ghost you after a few months.
Keep the Vibe Consistent: Cannabis Culture Matters
Here’s a truth bomb: culture is everything in the cannabis industry. If your team’s vibe is off, your customers will feel it, and your turnover rate will skyrocket.
Onboarding is the first step in creating a culture that sticks, so make sure your new hires feel it from day one.
Create an atmosphere where they can be themselves, have fun, and still get the job done. Whether that means having team smoke sessions (off the clock, of course) or encouraging employees to get creative with product displays, the key is balance.
Think of your culture like a hybrid strain—half business, half laid-back—and make sure your onboarding reflects that.
Invest in Growth: Show Them There’s a Future
You know how people are always on the hunt for the next big thing in cannabis? Well, your employees are the same.
They want to know there’s room to grow—whether it’s becoming a master grower, managing a dispensary, or even breaking into the marketing side of the industry.
Use onboarding as a chance to show them the possibilities. Offer training programs that go beyond compliance and give them access to industry events, like MJBizCon.
Help them see that this job isn’t just a paycheck—it’s a career path in a rapidly growing industry. Investing in their growth isn’t just good for them; it’s good for your business, too. Retention is key in cannabis, and growth is the fertilizer that keeps your team thriving.
Stay Flexible: The Cannabis Industry Changes, So Should You
The cannabis world changes fast—one day you’re learning about new tax laws, and the next, there’s a whole new compliance rule to follow. So why should your onboarding process be static?
Keep things flexible. Your team needs to stay adaptable, and that starts with how you onboard them. Regularly update your training materials, offer refresher courses, and encourage continuous learning.
Flexibility is the name of the game in cannabis, and the more you foster that mindset, the better equipped your team will be to handle the ever-evolving landscape.
Best Next Steps: Concrete Actions to Level Up Your Onboarding
Now that you know how important onboarding is, let’s talk about tangible steps you can take to level up your game and ensure your new hires stick around for the long haul.
- Build a Comprehensive Onboarding Plan: Lay out a clear path for the first 90 days, covering everything from training schedules to role expectations. Use platforms like iSolved to automate HR tasks and track onboarding progress (iSolved Onboarding Platform).
- Use Industry-Specific Training: Give your new hires access to resources like the Cannabis Compliance Training Program to stay on top of legal requirements (Cannabis Compliance Training).
- Measure Employee Engagement: Implement tools like SurveyMonkey to regularly gather feedback from new hires on their onboarding experience and overall satisfaction (SurveyMonkey).
- Offer Mentorship Programs: Connect new hires with experienced team members who can guide them through their first few months. A structured mentorship can increase retention by as much as 50% (Harvard Business Review Mentorship Study).
- Track KPIs: Monitor key performance indicators like time to productivity and retention rates using an HR analytics tool like BambooHR (BambooHR Analytics).
You’re Not Just Building a Team—You’re Building a Legacy
Let’s zoom out for a second. You’re not just onboarding employees—you’re building a legacy in an industry that’s still in its early stages.
Cannabis is changing the world, and your team is part of that change. Every hire you make, every training session you offer, every new initiative you launch—it all contributes to the bigger picture.
So treat onboarding like the foundation of that legacy. Make it meaningful, make it engaging, and make sure your new hires walk away feeling like they’re part of something bigger than just a job.
After all, the cannabis industry is all about community—and it’s your responsibility to make sure no one feels like they’re just another cog in the machine.
Final Blow: Get the Right Support for Your Onboarding
Onboarding doesn’t have to be complicated, but it does have to be intentional. If your current process feels more like a scramble than a strategy, Paragon Payroll has your back. We specialize in payroll and HR solutions designed for the cannabis industry, so you can focus on building your team and your business—without getting bogged down in the paperwork.
Ready to take your onboarding process to the next level? Talk with Us.